Experience

Principal Growth Manager, UKI

Google · Dublin, Ireland

• Leading growth strategy for the largest app business in UKI, owning a ~$50M/quarter portfolio growing ~10% YoY.
• Partnering with Product, Measurement, and Central Strategy teams to translate advertiser friction into scalable solutions across EMEA markets.

AI Influencer Program Manager (20% Project)

Google — RSO SAS · Dublin, Ireland

• Selected as one of the first EMEA AI-nfluencer "Geminis", representing the EMEA seller voice in the design and early scaling of Generative AI sales enablement programs.
• Led EMEA ideation and feedback sessions, synthesizing seller insights into structured recommendations for program evolution.
• Designed and built the EMEA AI-nfluencer Recognition Program, increasing engagement and sustained participation across the community.
• Partnered with cross-functional stakeholders to support the MultiplAI GTM Strategy launch (Q4), contributing to rollout planning and seller-facing activation.

Senior Apps Growth Manager, UKI

Google · Dublin, Ireland

• Fintech Vertical Lead for UKI, owning strategic growth planning, opportunity sizing, and product-market fit assessments for the region's most mature App-First advertisers.
• Led structured analysis of product gaps for Revolut, identifying scalable solutions that enabled growth from $9M to $42M per quarter over 3 years — now the largest App-First Fintech advertiser in EMEA.
• Drove adoption of privacy-safe measurement and bidding solutions across mature markets, delivering a 23.5% increase in sign-ups, later rolled out across 22 markets.
• Developed strategic narratives and executive-level presentations aligning advertiser priorities, product capabilities, and regional business objectives.

Apps Growth Manager, SWE

Google · Dublin, Ireland

• Strategic advisor to Google's key SWE app advertisers across food delivery, travel, utilities, and transportation, managing a ~$15M per quarter portfolio.
• Designed and scaled an automated Campaign Events Diagnosis Tool, reviewing 3,500+ campaigns and identifying $11M in projected optimized revenue per quarter; solution later adopted across AMER and APAC.
• Co-led and scaled the Food & Grocery Delivery Vertical, defining shared priorities and success metrics across a 47-member cross-regional community.
• Built foundational enablement assets including the Delivery Apps Hub and the first Delivery Apps Playbook, standardizing best practices across markets.

Product Advisor

Toruz Systems · London, UK

• Advising an early-stage aviation tech startup on product-market fit, growth strategy, and go-to-market execution.

Expansion Manager, Spain

Glovo · Barcelona, Spain

• People Manager for a team of 3 launchers, leading hiring, onboarding, coaching, and performance management across Spain.
• Led multi-city expansion strategy across 17 Spanish cities, defining market entry frameworks, success metrics, and cross-functional execution plans, achieving 90%+ of city launch targets.
• Built scalable operational playbooks for courier acquisition and retention, achieving 85% courier satisfaction.

Co-Founder & CEO

FlatFit App · Barcelona, Spain

• People Lead for a team of 5, owning hiring, performance management, and culture in a zero-to-one environment.
• Led end-to-end company strategy across product, growth, operations, and fundraising, balancing rapid execution with capital efficiency.
• Achieved 30K users in less than 5 months, 24K user-to-user chats, and 2.5K active property listings with $0 paid acquisition cost.
• Secured 25+ strategic partnerships and grew a 30K+ user community organically.
• Identified Mexico City as a high-potential expansion market and launched operations in under 1 month.
• Secured €200K in funding, supporting product development and initial international expansion.

Double Degree in Global Management & Law (Bilingual)

University of Navarra · Pamplona, Spain

Grade: 94/100

Exchange Program — Business Administration

Tongji University · Shanghai, China

7-month exchange with Mandarin classes

Exchange Program — Business Administration

University of Washington · Seattle, USA

5-month exchange program